Seriously, what is worse than staring at a blank page waiting for it to load? The page speed is a huge ranking factor when it comes to search engines. Google’s latest update had a heavy focus on the user experience and site speed can undoubtedly affect this. This means that search engines look at page speed and provide ranking advantages to faster matches. Common sense, right? Blogging is one of the simplest and most cost-effective ways to improve search rankings. Not only does a blog easily enable you to add fresh, relevant content to a site that might otherwise remain static, but it also keeps your web visitors coming back to your site for more. The best ways to get do follow links is the honest way: creating awesome, original content that gets shared and linked to naturally. Other approaches include guest blogging, especially on a site relevant to your own so that you can build referral traffic in addition to getting an SEO boost. While meta descriptions are not strictly a ranking signal, a good meta description can vastly improve click-through rate, so make sure you use it wisely!
You have to keep in mind that in order to have people purchase or sign up with your products and services, you have to convince them first. You would know if a person is almost convinced if he is constantly revisiting your site from time to time. To have a person revisit your site, you need to give him reasons to; and, one of which is by providing the site with new and updated content. There is a common
phrase that “content is king” when it comes to SEO. In other words, good content on your site is what helps most to improve your SEO. Search referrals are usually divided into organic (unpaid) and PPC (paid or pay-per-click) referrals. Search referrals are easy to filter by search engine but require a little extra effort to distinguish between unpaid and paid visits. Search referral data can be misidentified and faked. Search referral data may be reported within different parameters by various analytics tools; none of the tools are necessarily wrong. Remember any additional traffic is typically good for your website ranking, so getting people to visit is the most important thing.
You have to go above and beyond what you're currently doing if you want to get that long-tail traffic back
The authority of the website or webpage linking to your site is also key. A few high authority links are far more valuable then many from low quality sites. SEO is a long-term
commitment that offers long-term results. Know that good SEO isn’t going to take a few days and you won’t see huge results in
weeks. SEO takes months, but the benefits last for years. Tutorials and top-ten list articles are a couple of good examples of the types of posts that have great potential for getting backlinks from other websites as references. Each year more than 2.8 trillion search queries are made
on Google alone. This means that Google answers more
than 88,700 searches worldwide per second.i
words: Every second that your website is not indexed on
Google, you miss out on hundreds, if not thousands, of
opportunities in which someone might have accessed your
website, viewed your content, and bought your product or
Don't go overboard at the risk of being penalized for stuffing
Your website should be designed with your visitor in mind. Nobody wants to wait a long time for a page to load, and slow site speeds will tempt visitors to visit a competitor’s page. If your web pages contain errors that prevent Googlebot and other web crawlers from indexing them, you cannot get high rankings. For that reason, it is important that you check the crawlability of your web pages. If users cannot access your page due to compatibility problems, you are not likely to get a good rating. According to SEO Consultant
, Gaz Hall: "A sitemap is a lot like what it sounds like: a ‘map’ of your website which lists every page on the site, which can be designed for users or for search engines, in both cases to help them navigate the site."
The reality is – SEO isn’t rocket science
If search engines don’t know your website/webpage exists, your chance of ranking isn’t just an improbability, it’s an impossibility. The best way to
secure high quality links is by creating strong content that sources will naturally want to connect their readership to. People want to be able to find answers to their questions as fast as possible — studies show that people really care about the speed of a page. While the Meta keyword and Meta description tags aren’t used as a ranking factor, Meta tags do still continue to have a use when it comes to SEO. The Meta keywords tag can be ignored but the Meta description tag should be used to help entice users to click on your page. A good Meta tag should be under 160 characters in length and provide a synopsis of the content on the page. Think of your Meta tag as a short elevator pitch that you can use to drive people to your website.